The Maui Hotel & Lodging Association announced last week that it raised a record-breaking amount of money this year at the 35th annual Visitor Industry Charity Walk event.
Between Maui, Molokai and Lanai, a total of $835,557 was raised thanks to the participation of 2,782 walkers. This was $222,532 more than last year’s previous record-setting amount. The preliminarily report after the island walks in May showed that Maui County raised $789,816, but funds continued to roll in, culminating in the current grand total.
A charity reception held on Molokai Aug. 12 at Hotel Molokai honored Molokai non-profit organizations. Appreciation was shown for their participation in the annual event, which emphasizes and validates the visitor industry’s commitment to the Molokai community.
The following fundraising groups were recognized for their efforts: First place — Friends of Molokai High School; Second place — Ahupua’a O Molokai; third place — Molokai Island Foundation.
By island, the breakdown of results is as follows: Maui — $742,775 with 2,300 walkers; Molokai — $64,554 with 300 walkers; Lanai — $28,228 with 182 walkers.
The Charity Walk is one of the largest single-day fundraising events in Hawaii. Statewide, over a $1.6 million was raised via walks held on Oahu, Kauai, the Big Island, Maui, Lanai and Molokai. Maui continues to raise more dollars per capita than any other island; and for the fourth year in a row raised more money than any other island in the state.
Since the MHLA started hosting the event in 1980, Maui County has raised a cumulative total of $7.5 million, benefiting hundreds of non-profit organizations on Maui, Molokai and Lanai. And most importantly, all of the funds raised on Maui, remain in Maui County to benefit the local community and its residents.
MHLA is a nonprofit organization founded in 1987 to advocate for the visitor industry. The organization also provides educational opportunities via the Academy of Hospitality & Tourism and scholarships for UH Maui College students; and benefits the community via the annual Visitor Industry Charity Walk, Excellence in Education golf tournament and Kupuna Dinner.
For additional information, contact MHLA at 244-8625 or firstname.lastname@example.org.
Mark your calendar for next year’s Visitor Industry Charity Walk —May 3, 2014 on Molokai and Lanai and May 10, 2014 on Maui.